Alpha Direct Insurance
Privacy

Data privacy notice.

This notice explains how Alpha Direct Insurance (Pty) Ltd ("Alpha Direct", "we", "us") collects, uses, shares and protects your personal information when you interact with us — whether through our website, forms, quotes, policies, or claims. For any data protection queries, contact us at DPO@alphadirect.co.bw or call 370 2769.

Information we collect

Depending on the form or service you use, we may collect personal information including your name, email address, phone number, physical address, national identification details, date of birth, occupation, employment details, financial information, vehicle or property details, health information (where relevant to cover or claims), and any other information you choose to provide.

Why we collect your information

We collect this information to provide you with quotes, issue and administer insurance policies, process and assess claims, communicate with you about our services, comply with legal and regulatory obligations, prevent fraud, and improve our products. We will not collect your personal information without your agreement.

How long we keep your information

We retain your personal information only for as long as necessary to fulfil the purposes set out in this notice and to meet our legal, regulatory, accounting and reporting obligations — typically for the duration of your relationship with us and for a minimum of seven (7) years thereafter, as required by applicable law.

Who we share your information with

We may share your information with trusted third parties who help us deliver our services, including reinsurers, underwriters, claims assessors, medical service providers, IT and cloud service providers, payment processors, regulators, and other partner companies acting on our behalf. We require all recipients of your information to keep it safe, confidential, and to use it only for the purposes for which it was shared.

Your rights

You have the right to:

  • Ask to see the personal information we hold about you;
  • Ask us to correct any information that is inaccurate or incomplete;
  • Ask us to delete your personal information;
  • Object to how we are using your personal information;
  • Withdraw your agreement to our use of your information at any time.

We will respond to any such request within 30 days. To exercise any of these rights, please contact our Data Protection Officer at DPO@alphadirect.co.bw or call 370 2769.

Security

We protect your information using industry-standard encryption, access controls, monitoring, and staff training to prevent unauthorised access, loss or disclosure.

Complaints

If you are unhappy with how we have handled your personal information, you have the right to lodge a complaint with the Information and Data Protection Commission (IDPC) of Botswana. You can contact the IDPC or visit their website at www.idpc.co.bw for more information.

Download the full notice

Prefer a copy for your records? Download our full Data Privacy Notice, including DPO contact details.

Download Privacy Notice (PDF)

For any data privacy queries, contact our Data Protection Officer at DPO@alphadirect.co.bw or call 370 2769.