Alpha Direct Insurance
Business · 13 August 2026

Small Business, Big Advantage: Group Health Cover for SMEs

A retention tool priced below a raise — and continuity protection when a key person falls ill.

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Botswana's diversification strategy runs through SMEs — and SMEs compete for talent against bigger employers with richer benefits.

The SME's most efficient benefit

Group health cover is a retention tool priced below a raise, business continuity protection when a key person falls ill, and a head start on the mandatory-coverage debate now before Parliament. And "we're too small" is usually untrue — group arrangements can be structured for small teams.

Alpha Direct offers employer group health insurance for Botswana businesses of every size. Ask for a no-obligation quote.

Want to know more? Call us toll free on 0800 600 143 or 392 8264. You can also WhatsApp us at 370 2722 and get a free quote, or visit www.alphadirect.co.bw for more details.